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	<title>foerstel : creative + results</title>
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	<link>http://www.foerstel.com</link>
	<description></description>
	<pubDate>Thu, 17 May 2012 13:57:43 +0000</pubDate>
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		<title>shakespeare under the stars</title>
		<link>http://www.foerstel.com/shakespeare-under-the-stars/</link>
		<comments>http://www.foerstel.com/shakespeare-under-the-stars/#comments</comments>
		<pubDate>Thu, 17 May 2012 13:53:02 +0000</pubDate>
		<dc:creator>andy</dc:creator>
		
		<category><![CDATA[fresh]]></category>

		<guid isPermaLink="false">http://www.foerstel.com/?p=3254</guid>
		<description><![CDATA[We&#8217;re proud to return for our seventh year as a partner of the The Idaho Shakespeare Festival. Celebrating its 36th season, ISF is one of the most anticipated and treasured events of the summer and has become a tradition for many Idaho residents. This poster we&#8217;ve created for the 2012 season captures the artful enthusiasm [...]]]></description>
		<wfw:commentRss>http://www.foerstel.com/shakespeare-under-the-stars/feed/</wfw:commentRss>
		</item>
		<item>
		<title>award-winning innovation</title>
		<link>http://www.foerstel.com/award-winning-innovation/</link>
		<comments>http://www.foerstel.com/award-winning-innovation/#comments</comments>
		<pubDate>Wed, 16 May 2012 16:09:41 +0000</pubDate>
		<dc:creator>andy</dc:creator>
		
		<category><![CDATA[industry trends]]></category>

		<category><![CDATA[press]]></category>

		<category><![CDATA[sustainability]]></category>

		<guid isPermaLink="false">http://www.foerstel.com/?p=3167</guid>
		<description><![CDATA[
Our client, Lighting Science Group had quite an impressive week at this year&#8217;s LIGHTFAIR International conference, taking home the top LIGHTFAIR International 2012 Judge&#8217;s Citation Award for their Definity Motion Activated PAR 30 LED.
LIGHTFAIR International (LFI) is the world&#8217;s largest annual architectural and commercial lighting trade show and conference. Over the years, LFI has established [...]]]></description>
		<wfw:commentRss>http://www.foerstel.com/award-winning-innovation/feed/</wfw:commentRss>
		</item>
		<item>
		<title>prized pickles</title>
		<link>http://www.foerstel.com/prized-pickles/</link>
		<comments>http://www.foerstel.com/prized-pickles/#comments</comments>
		<pubDate>Mon, 14 May 2012 23:25:16 +0000</pubDate>
		<dc:creator>andy</dc:creator>
		
		<category><![CDATA[organic]]></category>

		<category><![CDATA[press]]></category>

		<guid isPermaLink="false">http://www.foerstel.com/?p=3142</guid>
		<description><![CDATA[The wonderful folks over at Woodstock have received a 2012 Foodie Award nomination for their mouthwatering organic kosher dill pickles.
Head over to Vegetarian Times to vote for Woodstock&#8217;s delightful dills!

]]></description>
		<wfw:commentRss>http://www.foerstel.com/prized-pickles/feed/</wfw:commentRss>
		</item>
		<item>
		<title>trending</title>
		<link>http://www.foerstel.com/trending/</link>
		<comments>http://www.foerstel.com/trending/#comments</comments>
		<pubDate>Tue, 08 May 2012 22:55:44 +0000</pubDate>
		<dc:creator>linda</dc:creator>
		
		<category><![CDATA[industry trends]]></category>

		<guid isPermaLink="false">http://www.foerstel.com/?p=3120</guid>
		<description><![CDATA[I had the opportunity to attend the National Restaurant Association (NRA) food show for the first time this year and it was a little slice of heaven for a foodie like myself. One of the things I enjoy about shows like this is often they are a sneak peek into upcoming trends.

The popularity of the [...]]]></description>
		<wfw:commentRss>http://www.foerstel.com/trending/feed/</wfw:commentRss>
		</item>
		<item>
		<title>spring is for pedals</title>
		<link>http://www.foerstel.com/spring-is-for-pedals/</link>
		<comments>http://www.foerstel.com/spring-is-for-pedals/#comments</comments>
		<pubDate>Fri, 04 May 2012 20:50:57 +0000</pubDate>
		<dc:creator>andy</dc:creator>
		
		<category><![CDATA[causes]]></category>

		<category><![CDATA[sustainability]]></category>

		<guid isPermaLink="false">http://www.foerstel.com/?p=3095</guid>
		<description><![CDATA[
The month of May is upon us, which means it&#8217;s time for the Ada County Highway District and ]]></description>
		<wfw:commentRss>http://www.foerstel.com/spring-is-for-pedals/feed/</wfw:commentRss>
		</item>
		<item>
		<title>the power of color</title>
		<link>http://www.foerstel.com/the-power-of-color/</link>
		<comments>http://www.foerstel.com/the-power-of-color/#comments</comments>
		<pubDate>Wed, 02 May 2012 23:00:03 +0000</pubDate>
		<dc:creator>andy</dc:creator>
		
		<category><![CDATA[industry trends]]></category>

		<guid isPermaLink="false">http://www.foerstel.com/?p=3011</guid>
		<description><![CDATA[For more than a decade, global color authority Pantone has awarded one of their own hues as the Color of the Year. Over the past 12 years the prominence of each year&#8217;s color has grown to influence design, fashion, cosmetics and beyond.
A few short months ago, Pantone announced  Tangerine Tango, a &#8217;spirited reddish orange&#8217; [...]]]></description>
		<wfw:commentRss>http://www.foerstel.com/the-power-of-color/feed/</wfw:commentRss>
		</item>
		<item>
		<title>the more you know&#8230;the more you grow</title>
		<link>http://www.foerstel.com/the-more-you-knowthe-more-you-grow/</link>
		<comments>http://www.foerstel.com/the-more-you-knowthe-more-you-grow/#comments</comments>
		<pubDate>Mon, 30 Apr 2012 22:36:24 +0000</pubDate>
		<dc:creator>andy</dc:creator>
		
		<category><![CDATA[causes]]></category>

		<category><![CDATA[industry trends]]></category>

		<category><![CDATA[organic]]></category>

		<category><![CDATA[sustainability]]></category>

		<guid isPermaLink="false">http://www.foerstel.com/?p=2978</guid>
		<description><![CDATA[
It&#8217;s no secret that we here at Foerstel have a passion for all things organic.  As a design firm dedicated to sustainable practices for over two decades, we provide food companies with beautiful and effective packaging that complies with organic food industry standards. As such, we are honored to be asked to partner with CCOF [...]]]></description>
		<wfw:commentRss>http://www.foerstel.com/the-more-you-knowthe-more-you-grow/feed/</wfw:commentRss>
		</item>
		<item>
		<title>lighting up the future</title>
		<link>http://www.foerstel.com/lighting-science-group/</link>
		<comments>http://www.foerstel.com/lighting-science-group/#comments</comments>
		<pubDate>Fri, 27 Apr 2012 20:57:18 +0000</pubDate>
		<dc:creator>andy</dc:creator>
		
		<category><![CDATA[fresh]]></category>

		<guid isPermaLink="false">http://www.foerstel.com/?p=2965</guid>
		<description><![CDATA[Lighting Science Group is an innovative company that provides commercial indoor and outdoor LED lighting solutions to architects, developers and building managers. The series of ads we created for them show the beautiful difference LED lighting can make, encouraging buyers to step into a brighter, more sustainable future.




]]></description>
		<wfw:commentRss>http://www.foerstel.com/lighting-science-group/feed/</wfw:commentRss>
		</item>
		<item>
		<title>Mother Nature&#8217;s Graffiti</title>
		<link>http://www.foerstel.com/mother-natures-graffiti/</link>
		<comments>http://www.foerstel.com/mother-natures-graffiti/#comments</comments>
		<pubDate>Thu, 26 Apr 2012 21:25:38 +0000</pubDate>
		<dc:creator>andy</dc:creator>
		
		<category><![CDATA[organic]]></category>

		<category><![CDATA[sustainability]]></category>

		<guid isPermaLink="false">http://www.foerstel.com/?p=2937</guid>
		<description><![CDATA[
Graffiti is an art that usually carries a negative connotation. It&#8217;s illegal in most areas and let&#8217;s face it, there aren&#8217;t many things worse than aerosol spray cans. However, there is an awesome way to become an eco-friendly graffiti artist. By following a simple recipe, you can create moss graffiti that looks really cool and [...]]]></description>
		<wfw:commentRss>http://www.foerstel.com/mother-natures-graffiti/feed/</wfw:commentRss>
		</item>
		<item>
		<title>10 ways to get green on earth day</title>
		<link>http://www.foerstel.com/10-ways-to-get-green-on-earth-day/</link>
		<comments>http://www.foerstel.com/10-ways-to-get-green-on-earth-day/#comments</comments>
		<pubDate>Fri, 20 Apr 2012 18:12:26 +0000</pubDate>
		<dc:creator>andy</dc:creator>
		
		<category><![CDATA[causes]]></category>

		<category><![CDATA[organic]]></category>

		<category><![CDATA[sustainability]]></category>

		<guid isPermaLink="false">http://www.foerstel.com/?p=2916</guid>
		<description><![CDATA[
With April 22 fast approaching, we agree with our friends at Care2 that Earth Day is a holiday that deserves attention, and is worth celebrating.
We are a design firm deeply committed to all things organic and sustainable since 1985. We believe that Earth Day should be about giving back to the earth ~ appreciation for [...]]]></description>
		<wfw:commentRss>http://www.foerstel.com/10-ways-to-get-green-on-earth-day/feed/</wfw:commentRss>
		</item>
		<item>
		<title>unique, non-traditional easter meal ideas</title>
		<link>http://www.foerstel.com/unique-non-traditional-easter-meal-ideas/</link>
		<comments>http://www.foerstel.com/unique-non-traditional-easter-meal-ideas/#comments</comments>
		<pubDate>Fri, 06 Apr 2012 19:22:36 +0000</pubDate>
		<dc:creator>tom</dc:creator>
		
		<category><![CDATA[people + place]]></category>

		<guid isPermaLink="false">http://www.foerstel.com/?p=2883</guid>
		<description><![CDATA[If you are considering breaking away from a traditional Easter dinner this year, we found some surprisingly scrumptious recipe ideas that are sure to please everyone at your table. Our recipe selection includes ideas for brunch, lunch, or dinner along with some amazing desserts to finish off your feast.

Skillet Scramble with Kale and Garlic – [...]]]></description>
		<wfw:commentRss>http://www.foerstel.com/unique-non-traditional-easter-meal-ideas/feed/</wfw:commentRss>
		</item>
		<item>
		<title>set your site on artful sustainability</title>
		<link>http://www.foerstel.com/set-your-site-on-artful-sustainability/</link>
		<comments>http://www.foerstel.com/set-your-site-on-artful-sustainability/#comments</comments>
		<pubDate>Tue, 27 Mar 2012 23:03:19 +0000</pubDate>
		<dc:creator>tom</dc:creator>
		
		<category><![CDATA[causes]]></category>

		<category><![CDATA[industry trends]]></category>

		<category><![CDATA[organic]]></category>

		<category><![CDATA[sustainability]]></category>

		<guid isPermaLink="false">http://www.foerstel.com/?p=2876</guid>
		<description><![CDATA[
We like art (obviously) and sustainability is near and dear to our hearts, so when we found this web site that combines the two, we were instantly engrossed.
“Sustainability” is one of those words that the more that it is used, the more confusing and undefined it becomes. The Lexicon of Sustainability had undertaken the deconstruction [...]]]></description>
		<wfw:commentRss>http://www.foerstel.com/set-your-site-on-artful-sustainability/feed/</wfw:commentRss>
		</item>
		<item>
		<title>dr. oz loves our clients</title>
		<link>http://www.foerstel.com/dr-oz-loves-our-clients/</link>
		<comments>http://www.foerstel.com/dr-oz-loves-our-clients/#comments</comments>
		<pubDate>Tue, 20 Mar 2012 22:59:13 +0000</pubDate>
		<dc:creator>tom</dc:creator>
		
		<category><![CDATA[organic]]></category>

		<category><![CDATA[press]]></category>

		<guid isPermaLink="false">http://www.foerstel.com/?p=2847</guid>
		<description><![CDATA[teeccino-labels5]]></description>
		<wfw:commentRss>http://www.foerstel.com/dr-oz-loves-our-clients/feed/</wfw:commentRss>
		</item>
		<item>
		<title>farm bill cuts to organic agriculture</title>
		<link>http://www.foerstel.com/farm-bill-cuts-to-organic-agriculture/</link>
		<comments>http://www.foerstel.com/farm-bill-cuts-to-organic-agriculture/#comments</comments>
		<pubDate>Thu, 15 Mar 2012 15:08:48 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[causes]]></category>

		<category><![CDATA[industry trends]]></category>

		<category><![CDATA[organic]]></category>

		<category><![CDATA[sustainability]]></category>

		<guid isPermaLink="false">http://www.foerstel.com/?p=2776</guid>
		<description><![CDATA[
The deficit-reduction procedures adopted as part of the debt ceiling deal that became law in August 2011 have had a great impact on federally funded programs. We are in a budget-cutting environment, like it or not. The House and Senate Agriculture committees are working on cutting Farm Bill spending by $23 billion over the next [...]]]></description>
		<wfw:commentRss>http://www.foerstel.com/farm-bill-cuts-to-organic-agriculture/feed/</wfw:commentRss>
		</item>
		<item>
		<title>what is the future of organic farming ?</title>
		<link>http://www.foerstel.com/what-is-the-future-of-organic-farming/</link>
		<comments>http://www.foerstel.com/what-is-the-future-of-organic-farming/#comments</comments>
		<pubDate>Thu, 15 Mar 2012 13:07:24 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[causes]]></category>

		<category><![CDATA[industry trends]]></category>

		<category><![CDATA[organic]]></category>

		<category><![CDATA[sustainability]]></category>

		<guid isPermaLink="false">http://www.foerstel.com/?p=2789</guid>
		<description><![CDATA[
The upcoming 2012 Farm Bill budget cuts are threatening the growth of organic farming and the independent small-scale organic farmer is feeling the heat. Currently the Farm Bill funds the National Organic Program which provides for organic product standards, data collection, crop insurance, organic certification, organic research and assistance for farmers transitioning to organic. We [...]]]></description>
		<wfw:commentRss>http://www.foerstel.com/what-is-the-future-of-organic-farming/feed/</wfw:commentRss>
		</item>
		<item>
		<title>what is the farm bill?</title>
		<link>http://www.foerstel.com/what-is-the-farm-bill/</link>
		<comments>http://www.foerstel.com/what-is-the-farm-bill/#comments</comments>
		<pubDate>Thu, 15 Mar 2012 13:06:55 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[causes]]></category>

		<category><![CDATA[industry trends]]></category>

		<category><![CDATA[organic]]></category>

		<category><![CDATA[sustainability]]></category>

		<guid isPermaLink="false">http://www.foerstel.com/?p=2778</guid>
		<description><![CDATA[
This broad and complex piece of legislation comes up for renewal every five years and is due to expire September 2012. The Farm Bill is a nickname for the Food, Conservation, and Energy Act and covers much more than the name implies. It allocates federal funds for conventional, organic, and industrial farming, land conservation, renewable [...]]]></description>
		<wfw:commentRss>http://www.foerstel.com/what-is-the-farm-bill/feed/</wfw:commentRss>
		</item>
		<item>
		<title>The Process of Improving Sustainable Packaging</title>
		<link>http://www.foerstel.com/the-process-of-improving-sustainable-packaging/</link>
		<comments>http://www.foerstel.com/the-process-of-improving-sustainable-packaging/#comments</comments>
		<pubDate>Mon, 05 Mar 2012 23:31:22 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[causes]]></category>

		<category><![CDATA[industry trends]]></category>

		<category><![CDATA[sustainability]]></category>

		<guid isPermaLink="false">http://www.foerstel.com/?p=2764</guid>
		<description><![CDATA[
Sustainable package design is certain to be a major buzz this week at Expo West. Improving the environmental friendliness of packaging is a hot topic for all professionals associated with the food and beverage industries.
As today’s consumer packaged goods companies (CPGs)  move closer to sustainability or “green” packaging, there are many factors that drive decisions, [...]]]></description>
		<wfw:commentRss>http://www.foerstel.com/the-process-of-improving-sustainable-packaging/feed/</wfw:commentRss>
		</item>
		<item>
		<title>winter produce bounty</title>
		<link>http://www.foerstel.com/winter-produce-bounty/</link>
		<comments>http://www.foerstel.com/winter-produce-bounty/#comments</comments>
		<pubDate>Tue, 07 Feb 2012 21:05:36 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[organic]]></category>

		<category><![CDATA[sustainability]]></category>

		<guid isPermaLink="false">http://www.foerstel.com/?p=2750</guid>
		<description><![CDATA[
We&#8217;ve collected some exceptional resources for organic, local winter produce, and put together some great tips for healthy winter eating at Organic.org, Foerstel&#8217;s organic consumer website.
Take a look!
]]></description>
		<wfw:commentRss>http://www.foerstel.com/winter-produce-bounty/feed/</wfw:commentRss>
		</item>
		<item>
		<title>best and worst of 2011</title>
		<link>http://www.foerstel.com/best-and-worst-of-2011/</link>
		<comments>http://www.foerstel.com/best-and-worst-of-2011/#comments</comments>
		<pubDate>Tue, 31 Jan 2012 21:45:25 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[people + place]]></category>

		<guid isPermaLink="false">http://www.foerstel.com/?p=2593</guid>
		<description><![CDATA[
Instead of New Year’s resolutions, we opted for the previous year’s recollections! We asked some of our customers and business associates to give us a short summation of their best or worst business experience of 2011. As suspected, we received some entertaining stories. With humor, wit, intelligence and insight, our contributors recollect their best and [...]]]></description>
		<wfw:commentRss>http://www.foerstel.com/best-and-worst-of-2011/feed/</wfw:commentRss>
		</item>
		<item>
		<title>stepping back in time&#8230;75 years</title>
		<link>http://www.foerstel.com/stepping-back-in-time75-years/</link>
		<comments>http://www.foerstel.com/stepping-back-in-time75-years/#comments</comments>
		<pubDate>Mon, 16 Jan 2012 22:38:58 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[fresh]]></category>

		<guid isPermaLink="false">http://www.foerstel.com/?p=2559</guid>
		<description><![CDATA[What could be an innocuous publication—the annual directory of shippers  and processors for Idaho Potato Commission—went back in time this year  for the 75th anniversary edition. We coupled beautiful farm and field  photography with photos portraying a day in the life of growers,  shippers, and processors, giving the directory a fresh [...]]]></description>
		<wfw:commentRss>http://www.foerstel.com/stepping-back-in-time75-years/feed/</wfw:commentRss>
		</item>
		<item>
		<title>we&#8217;ve only just begun</title>
		<link>http://www.foerstel.com/weve-only-just-begun/</link>
		<comments>http://www.foerstel.com/weve-only-just-begun/#comments</comments>
		<pubDate>Tue, 10 Jan 2012 18:23:50 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[causes]]></category>

		<category><![CDATA[industry trends]]></category>

		<category><![CDATA[sustainability]]></category>

		<guid isPermaLink="false">http://www.foerstel.com/?p=2505</guid>
		<description><![CDATA[

Remember The Carpenters’ lovesick melody “We’ve Only Just Begun?&#8221;
So many roads to choose
We’ll start out walkin’ and learn to run 
And yes, we’ve just begun
Little did the pop-duo know that they might just as well have been talking about sustainable packaging! 
Sustainable packaging has traveled many a road in the past several years, and at [...]]]></description>
		<wfw:commentRss>http://www.foerstel.com/weve-only-just-begun/feed/</wfw:commentRss>
		</item>
		<item>
		<title>goodbye to a beloved friend</title>
		<link>http://www.foerstel.com/goodbye-to-a-beloved-friend/</link>
		<comments>http://www.foerstel.com/goodbye-to-a-beloved-friend/#comments</comments>
		<pubDate>Tue, 03 Jan 2012 15:44:20 +0000</pubDate>
		<dc:creator>tom</dc:creator>
		
		<category><![CDATA[people + place]]></category>

		<guid isPermaLink="false">http://www.foerstel.com/?p=2491</guid>
		<description><![CDATA[

&#8220;Perhaps it is because cats do not live by human patterns, do not fit themselves into prescribed behavior, that they are so united to creative people.&#8221; -Andre Norton
We were blessed to share our working lives with a special team member. One, who for the last 15 years, reported to work faithfully, never complained, and made [...]]]></description>
		<wfw:commentRss>http://www.foerstel.com/goodbye-to-a-beloved-friend/feed/</wfw:commentRss>
		</item>
		<item>
		<title>foerstel cooks up 6-ton potato</title>
		<link>http://www.foerstel.com/foerstel-cooks-up-6-ton-potato/</link>
		<comments>http://www.foerstel.com/foerstel-cooks-up-6-ton-potato/#comments</comments>
		<pubDate>Mon, 19 Dec 2011 23:46:27 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[causes]]></category>

		<category><![CDATA[fresh]]></category>

		<category><![CDATA[people + place]]></category>

		<category><![CDATA[press]]></category>

		<guid isPermaLink="false">http://www.foerstel.com/?p=2477</guid>
		<description><![CDATA[
If you think you saw a giant potato on wheels trucking down the road this weekend you were not hallucinating! It was real. Well, your vision was real…not the potato. Schofield Design in Weiser, Idaho, did such a great job constructing this radical russet, we have had to convince potato enthusiasts that it&#8217;s just a [...]]]></description>
		<wfw:commentRss>http://www.foerstel.com/foerstel-cooks-up-6-ton-potato/feed/</wfw:commentRss>
		</item>
		<item>
		<title>people are gobbling up Tofurky!</title>
		<link>http://www.foerstel.com/people-are-gobbling-up-tofurky/</link>
		<comments>http://www.foerstel.com/people-are-gobbling-up-tofurky/#comments</comments>
		<pubDate>Mon, 28 Nov 2011 23:53:31 +0000</pubDate>
		<dc:creator>tom</dc:creator>
		
		<category><![CDATA[industry trends]]></category>

		<category><![CDATA[press]]></category>

		<category><![CDATA[sustainability]]></category>

		<guid isPermaLink="false">http://www.foerstel.com/?p=2463</guid>
		<description><![CDATA[
Tofurky! You can&#8217;t say it without smiling, can you? As a very satisfied Tofurky consumer myself, I have to say &#8220;don&#8217;t knock it till you&#8217;ve tried it.&#8221; Anyway, it just so happens that we have had the pleasure of working with Tofurky for over 10 years, and they are one of our favorite clients. So [...]]]></description>
		<wfw:commentRss>http://www.foerstel.com/people-are-gobbling-up-tofurky/feed/</wfw:commentRss>
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		<item>
		<title>get your holiday on</title>
		<link>http://www.foerstel.com/get-your-holiday-on/</link>
		<comments>http://www.foerstel.com/get-your-holiday-on/#comments</comments>
		<pubDate>Mon, 21 Nov 2011 18:06:36 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[organic]]></category>

		<guid isPermaLink="false">http://www.foerstel.com/?p=2447</guid>
		<description><![CDATA[Organic.org, Foerstel&#8217;s organic consumer site, has a collection of links and tips for simple, stress-free holidays! Check out the Organic.org top picks for 2011 unique gifts and unique recipes, and &#8220;get your holiday on.&#8221;
Happy holidays!
]]></description>
		<wfw:commentRss>http://www.foerstel.com/get-your-holiday-on/feed/</wfw:commentRss>
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		<item>
		<title>introducing&#8230;grayson roberts</title>
		<link>http://www.foerstel.com/introducinggrayson-roberts/</link>
		<comments>http://www.foerstel.com/introducinggrayson-roberts/#comments</comments>
		<pubDate>Thu, 27 Oct 2011 20:42:22 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[people + place]]></category>

		<category><![CDATA[press]]></category>

		<category><![CDATA[treasure chest]]></category>

		<guid isPermaLink="false">http://www.foerstel.com/?p=2430</guid>
		<description><![CDATA[
 











Meet Grayson, the newest member of the Foerstel Team, &#8220;beamed up&#8221; to the City of Trees from the Lone Star state. Web Developer, Family Man, Comedian, Poet, Photographer? The jury is still out on which one is his true calling, but they all come in handy at Foerstel.

Where did you work prior to landing [...]]]></description>
		<wfw:commentRss>http://www.foerstel.com/introducinggrayson-roberts/feed/</wfw:commentRss>
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		<item>
		<title>grayson roberts, poet or geek?</title>
		<link>http://www.foerstel.com/grayson-roberts-poet-or-geek/</link>
		<comments>http://www.foerstel.com/grayson-roberts-poet-or-geek/#comments</comments>
		<pubDate>Tue, 18 Oct 2011 20:05:22 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[people + place]]></category>

		<category><![CDATA[press]]></category>

		<guid isPermaLink="false">http://www.foerstel.com/?p=2406</guid>
		<description><![CDATA[

Foerstel is happy to welcome our new web developer, Grayson Roberts, to the group. He has brought unique qualities: added height (he’s about 7 feet tall!), a very quiet and humorous poetic touch, and admirable web experience and abilities. Enjoy Grayson’s intimidatingly accurate account of his first day at Foerstel!


 

’Twas my first day at [...]]]></description>
		<wfw:commentRss>http://www.foerstel.com/grayson-roberts-poet-or-geek/feed/</wfw:commentRss>
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		<item>
		<title>how to make phone-lovers love your brand</title>
		<link>http://www.foerstel.com/how-to-make-phone-lovers-love-your-brand/</link>
		<comments>http://www.foerstel.com/how-to-make-phone-lovers-love-your-brand/#comments</comments>
		<pubDate>Tue, 04 Oct 2011 15:24:48 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[industry trends]]></category>

		<guid isPermaLink="false">http://www.foerstel.com/?p=2374</guid>
		<description><![CDATA[
Mobile marketing via a Quick Response Code (QR Code) may have had a slow start in the US, but in the last two years they’ve gone gangbusters. A recent study by comScore reported that, in June alone, 14 million mobile device users in the U.S. scanned a QR code. Packaging came in as the second [...]]]></description>
		<wfw:commentRss>http://www.foerstel.com/how-to-make-phone-lovers-love-your-brand/feed/</wfw:commentRss>
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		<title>MiM happiness!</title>
		<link>http://www.foerstel.com/mim-happiness/</link>
		<comments>http://www.foerstel.com/mim-happiness/#comments</comments>
		<pubDate>Thu, 09 Jun 2011 19:59:51 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[causes]]></category>

		<category><![CDATA[people + place]]></category>

		<category><![CDATA[sustainability]]></category>

		<guid isPermaLink="false">http://www.foerstel.com/?p=2346</guid>
		<description><![CDATA[Hip-hip hooray! Three cheers for MiM, the new summer schedule, and for another sustainability effort at Foerstel. 
For the third year in a row, Foerstel has participated in the ACHD May in Motion campaign (MiM). This year we had 58% participation which is pretty good considering several of our people live out in the Meridian [...]]]></description>
		<wfw:commentRss>http://www.foerstel.com/mim-happiness/feed/</wfw:commentRss>
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		<title>the ride to 6000 miles</title>
		<link>http://www.foerstel.com/the-ride-to-6000-miles/</link>
		<comments>http://www.foerstel.com/the-ride-to-6000-miles/#comments</comments>
		<pubDate>Mon, 06 Jun 2011 15:13:02 +0000</pubDate>
		<dc:creator>linda</dc:creator>
		
		<category><![CDATA[causes]]></category>

		<category><![CDATA[people + place]]></category>

		<category><![CDATA[sustainability]]></category>

		<guid isPermaLink="false">http://www.foerstel.com/?p=2337</guid>
		<description><![CDATA[
May in Motion in Boise is a city wide promotion to get single drivers out of their cars to try alternative modes of transportation. I am lucky enough to live in a neighborhood close to downtown so that in the nicer months, my main wheels are attached to a 1964 Schwinn Hollywood that takes me [...]]]></description>
		<wfw:commentRss>http://www.foerstel.com/the-ride-to-6000-miles/feed/</wfw:commentRss>
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		<title>it&#8217;s a blast working with dynamite</title>
		<link>http://www.foerstel.com/its-a-blast-working-with-dynamite/</link>
		<comments>http://www.foerstel.com/its-a-blast-working-with-dynamite/#comments</comments>
		<pubDate>Tue, 19 Apr 2011 15:36:15 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[causes]]></category>

		<category><![CDATA[fresh]]></category>

		<category><![CDATA[sustainability]]></category>

		<guid isPermaLink="false">http://www.foerstel.com/?p=2200</guid>
		<description><![CDATA[
With fanfare and ritual, Dynamite Marketing launched their new brand identity, brand messaging and package design  at the Annual Spring Conference in early April. It was an &#8220;explosive&#8221;  success!&#160; Foerstel was invited to be a part of the presentation,  highlighting our work on not only the branding and design, but also our [...]]]></description>
		<wfw:commentRss>http://www.foerstel.com/its-a-blast-working-with-dynamite/feed/</wfw:commentRss>
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		<title>woodstock revival</title>
		<link>http://www.foerstel.com/woodstock-revival/</link>
		<comments>http://www.foerstel.com/woodstock-revival/#comments</comments>
		<pubDate>Wed, 06 Apr 2011 22:47:46 +0000</pubDate>
		<dc:creator>tom</dc:creator>
		
		<category><![CDATA[fresh]]></category>

		<category><![CDATA[sustainability]]></category>

		<guid isPermaLink="false">http://www.foerstel.com/?p=2197</guid>
		<description><![CDATA[

Woodstock Farms was introduced over a decade ago to serve as the natural and organic value brand for both natural and conventional supermarkets needing an option in that category. With over 350 products Woodstock has a presence in almost every aisle of the grocery store. Here is an example of their previous packaging:The branding, messaging [...]]]></description>
		<wfw:commentRss>http://www.foerstel.com/woodstock-revival/feed/</wfw:commentRss>
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		<title>ftc green guides - is this your opportunity?</title>
		<link>http://www.foerstel.com/ftc-green-guides-is-this-your-opportunity/</link>
		<comments>http://www.foerstel.com/ftc-green-guides-is-this-your-opportunity/#comments</comments>
		<pubDate>Fri, 25 Feb 2011 18:22:33 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[causes]]></category>

		<category><![CDATA[sustainability]]></category>

		<guid isPermaLink="false">http://www.foerstel.com/?p=2167</guid>
		<description><![CDATA[
As the FTC works through their final revisions to the Green Guides, there is a great opportunity for your company to not only stand out from the competition, but to form a more solid and loyal relationship with your customers.
The FTC Green Guides are intended to help marketers avoid making misleading environmental claims, and at [...]]]></description>
		<wfw:commentRss>http://www.foerstel.com/ftc-green-guides-is-this-your-opportunity/feed/</wfw:commentRss>
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		<title>the saving of henry</title>
		<link>http://www.foerstel.com/the-saving-of-henry/</link>
		<comments>http://www.foerstel.com/the-saving-of-henry/#comments</comments>
		<pubDate>Tue, 22 Feb 2011 18:05:38 +0000</pubDate>
		<dc:creator>laura</dc:creator>
		
		<category><![CDATA[people + place]]></category>

		<guid isPermaLink="false">http://www.foerstel.com/?p=2154</guid>
		<description><![CDATA[This morning while getting into the working groove after a holiday, Jeff one of the lead designers, was sitting at his desk when he looked out of our front windows to notice that there was a cat stuck high up on one of the connector pillars!  We were all mortified because it looked like it [...]]]></description>
		<wfw:commentRss>http://www.foerstel.com/the-saving-of-henry/feed/</wfw:commentRss>
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		<title>a very merry message</title>
		<link>http://www.foerstel.com/a-very-merry-message/</link>
		<comments>http://www.foerstel.com/a-very-merry-message/#comments</comments>
		<pubDate>Mon, 13 Dec 2010 22:02:56 +0000</pubDate>
		<dc:creator>tom</dc:creator>
		
		<category><![CDATA[people + place]]></category>

		<guid isPermaLink="false">http://www.foerstel.com/?p=2135</guid>
		<description><![CDATA[
With a compact video cam, a blank slate and a single frosted doughnut, the foerstel creative team set out to devise a holiday greeting that would entertain, delight and amuse its audience. For at least 60 seconds anyway! Cameo appearance by Santa’s hand. Music by local legend Ben Burdick. Cookie styling by Albertson’s bakery dept.
]]></description>
		<wfw:commentRss>http://www.foerstel.com/a-very-merry-message/feed/</wfw:commentRss>
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		<title>2010 blanket drive</title>
		<link>http://www.foerstel.com/2010-blanket-drive/</link>
		<comments>http://www.foerstel.com/2010-blanket-drive/#comments</comments>
		<pubDate>Tue, 07 Dec 2010 21:21:25 +0000</pubDate>
		<dc:creator>laura</dc:creator>
		
		<category><![CDATA[causes]]></category>

		<category><![CDATA[people + place]]></category>

		<category><![CDATA[sustainability]]></category>

		<guid isPermaLink="false">http://www.foerstel.com/?p=2110</guid>
		<description><![CDATA[
Last year we were very surprised by how many homeless people were out in the cold, and not able to fit into shelters or left outside between shelter openings.  Because our office is at the crossroads of those shelters, we see it every day and wish we could help them all. We realized that we [...]]]></description>
		<wfw:commentRss>http://www.foerstel.com/2010-blanket-drive/feed/</wfw:commentRss>
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		<title>cleaning up organic personal care standards</title>
		<link>http://www.foerstel.com/cleaning-up-organic-personal-care-standards/</link>
		<comments>http://www.foerstel.com/cleaning-up-organic-personal-care-standards/#comments</comments>
		<pubDate>Wed, 24 Nov 2010 21:25:00 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[press]]></category>

		<category><![CDATA[sustainability]]></category>

		<guid isPermaLink="false">http://www.foerstel.com/?p=2075</guid>
		<description><![CDATA[
Will Whole Foods keep your product on their shelves?
In June of this year, Whole Foods announced that, “all personal care products and cosmetics making an organic claim sold in its U.S. stores must be third-party certified by June 1, 2011.&#8221;
If your organic personal care products are sold at Whole Foods, this is an opportune time [...]]]></description>
		<wfw:commentRss>http://www.foerstel.com/cleaning-up-organic-personal-care-standards/feed/</wfw:commentRss>
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		<title>art AND science</title>
		<link>http://www.foerstel.com/art-and-science/</link>
		<comments>http://www.foerstel.com/art-and-science/#comments</comments>
		<pubDate>Sat, 13 Nov 2010 16:45:33 +0000</pubDate>
		<dc:creator>marie</dc:creator>
		
		<category><![CDATA[people + place]]></category>

		<guid isPermaLink="false">http://www.foerstel.com/?p=2061</guid>
		<description><![CDATA[At Foerstel, we like to use both sides of our brain. For instance, here&#8217;s a recent science experiment that was discovered in the back of the refrigerator. Conclusion: raw, slightly cracked eggs tucked away in a darkly lit, cold environment produce rubber balls (although not round ones). We&#8217;ll keep you posted on our next experiment.
]]></description>
		<wfw:commentRss>http://www.foerstel.com/art-and-science/feed/</wfw:commentRss>
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		<item>
		<title>blank white wall =  freakin’ genius idea</title>
		<link>http://www.foerstel.com/blank-white-wall-freakin-genius-idea/</link>
		<comments>http://www.foerstel.com/blank-white-wall-freakin-genius-idea/#comments</comments>
		<pubDate>Thu, 23 Sep 2010 15:50:49 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[people + place]]></category>

		<guid isPermaLink="false">http://www.foerstel.com/?p=2051</guid>
		<description><![CDATA[
Debbie is a genius. Well…Debbie had a genius idea. And a freakin’ genius one at that!!
For more than a year a large, blank white wall in the office had been staring us in the face day after day. It was asking for something. Something unique. Something creative. And that’s what it got! 18 square blank [...]]]></description>
		<wfw:commentRss>http://www.foerstel.com/blank-white-wall-freakin-genius-idea/feed/</wfw:commentRss>
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		<item>
		<title>a little tidbit about little cars</title>
		<link>http://www.foerstel.com/a-little-tidbit-about-little-cars/</link>
		<comments>http://www.foerstel.com/a-little-tidbit-about-little-cars/#comments</comments>
		<pubDate>Tue, 14 Sep 2010 21:03:16 +0000</pubDate>
		<dc:creator>marie</dc:creator>
		
		<category><![CDATA[people + place]]></category>

		<guid isPermaLink="false">http://www.foerstel.com/?p=2041</guid>
		<description><![CDATA[
We were recently talking about little cars at work and it made me remember a car my dad bought when I was 9 or 10 years old. My brother and I used to sit in that car (just like the one in the picture) for hours and practice our clutch, shifting, and steering skills. Of [...]]]></description>
		<wfw:commentRss>http://www.foerstel.com/a-little-tidbit-about-little-cars/feed/</wfw:commentRss>
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		<title>on the horizon</title>
		<link>http://www.foerstel.com/on-the-horizon/</link>
		<comments>http://www.foerstel.com/on-the-horizon/#comments</comments>
		<pubDate>Thu, 02 Sep 2010 15:37:06 +0000</pubDate>
		<dc:creator>marie</dc:creator>
		
		<category><![CDATA[people + place]]></category>

		<category><![CDATA[press]]></category>

		<guid isPermaLink="false">http://www.foerstel.com/?p=1995</guid>
		<description><![CDATA[
Hearing and seeing new things are all part of downtown Boise life. This morning was no exception. Hot air balloons were continually rising from above the Connector&#8211;probably about 15 in all. Boise is such a great place to live and work!




]]></description>
		<wfw:commentRss>http://www.foerstel.com/on-the-horizon/feed/</wfw:commentRss>
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		<title>graphic design with the planet in mind</title>
		<link>http://www.foerstel.com/graphic-design-with-the-planet-in-mind/</link>
		<comments>http://www.foerstel.com/graphic-design-with-the-planet-in-mind/#comments</comments>
		<pubDate>Wed, 01 Sep 2010 22:24:43 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[causes]]></category>

		<category><![CDATA[sustainability]]></category>

		<guid isPermaLink="false">http://www.foerstel.com/?p=1979</guid>
		<description><![CDATA[In an on-going effort to offer our clients up-to-date, relevant knowledge about packaging trends, we invited John Bernardo of Sustainable Innovations to hold a seminar at Foerstel last week on The Essentials of Sustainable Packaging. What an amazing and complex subject, as well as timely and important to our industry!
John’s long history of consulting to [...]]]></description>
		<wfw:commentRss>http://www.foerstel.com/graphic-design-with-the-planet-in-mind/feed/</wfw:commentRss>
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		<item>
		<title>john-out to lunch</title>
		<link>http://www.foerstel.com/john-out-to-lunch/</link>
		<comments>http://www.foerstel.com/john-out-to-lunch/#comments</comments>
		<pubDate>Thu, 12 Aug 2010 22:03:16 +0000</pubDate>
		<dc:creator>laura</dc:creator>
		
		<category><![CDATA[people + place]]></category>

		<guid isPermaLink="false">http://www.foerstel.com/?p=1970</guid>
		<description><![CDATA[Around the office, we have always had an &#8220;inkling&#8221; that John marches to the beat of a different drummer. So the fact that this fellow designer has decided to take a 6-month sabbatical to work on a personal project has come as no surprise.
John and his wife, Mati, have a project they have been working [...]]]></description>
		<wfw:commentRss>http://www.foerstel.com/john-out-to-lunch/feed/</wfw:commentRss>
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		<title>local, organic farm tour</title>
		<link>http://www.foerstel.com/local-organic-farm-tour/</link>
		<comments>http://www.foerstel.com/local-organic-farm-tour/#comments</comments>
		<pubDate>Thu, 05 Aug 2010 20:49:15 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[causes]]></category>

		<category><![CDATA[people + place]]></category>

		<category><![CDATA[press]]></category>

		<category><![CDATA[sustainability]]></category>

		<guid isPermaLink="false">http://www.foerstel.com/?p=1933</guid>
		<description><![CDATA[

Early last Wednesday morning, strong coffee in hand, Jim Hall and I made the 2 hour journey to Buhl, one of Southwest Idaho’s quaint farming towns. We volunteered to help with the Organic Farm Tour sponsored by NCAP (Northwest Coalition for Alternatives to Pesticides). As members of NCAP and with a good portion of our [...]]]></description>
		<wfw:commentRss>http://www.foerstel.com/local-organic-farm-tour/feed/</wfw:commentRss>
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		<item>
		<title>it&#8217;s a win, win, win!</title>
		<link>http://www.foerstel.com/its-a-win-win-win/</link>
		<comments>http://www.foerstel.com/its-a-win-win-win/#comments</comments>
		<pubDate>Thu, 05 Aug 2010 19:36:59 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[causes]]></category>

		<category><![CDATA[press]]></category>

		<guid isPermaLink="false">http://www.foerstel.com/?p=1954</guid>
		<description><![CDATA[
Here&#8217;s something that really gets us excited - The first annual Good Food Awards recognizing the trifecta of good food: delicious, socially responsible, and sustainably produced.
In its inaugural year, with an organic all-star judging panel that  includes Alice Waters and Nell Newman, Good Food Awards will be given to  winners in  seven [...]]]></description>
		<wfw:commentRss>http://www.foerstel.com/its-a-win-win-win/feed/</wfw:commentRss>
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		<item>
		<title>it&#8217;s the real thing baby</title>
		<link>http://www.foerstel.com/its-the-real-thing-baby/</link>
		<comments>http://www.foerstel.com/its-the-real-thing-baby/#comments</comments>
		<pubDate>Fri, 30 Jul 2010 14:29:37 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[fresh]]></category>

		<guid isPermaLink="false">http://www.foerstel.com/?p=1921</guid>
		<description><![CDATA[Stahlbush is a real farm, run by a real family, growing real(ly) good food. The ad we created for them tells the story in a way that reflects their down-to-earth style and their commitment to sustainable practices.
]]></description>
		<wfw:commentRss>http://www.foerstel.com/its-the-real-thing-baby/feed/</wfw:commentRss>
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		<title>it&#8217;s spudtacular!</title>
		<link>http://www.foerstel.com/its-spudtacular/</link>
		<comments>http://www.foerstel.com/its-spudtacular/#comments</comments>
		<pubDate>Fri, 16 Jul 2010 21:35:13 +0000</pubDate>
		<dc:creator>marie</dc:creator>
		
		<category><![CDATA[fresh]]></category>

		<guid isPermaLink="false">http://www.foerstel.com/?p=1901</guid>
		<description><![CDATA[
When your product is spudtacular, your trade show booth should be too. Don Odiorne, aka, Dr. Potato, at the Idaho Potato Commission asked us to come up with a trade show booth like no other, to promote his new video series, Stunt Tater. See all of Stunt&#8217;s episodes at spudtacular.com.

]]></description>
		<wfw:commentRss>http://www.foerstel.com/its-spudtacular/feed/</wfw:commentRss>
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		<item>
		<title>you say po-TAY-to, i say po-TOT-o</title>
		<link>http://www.foerstel.com/you-say-po-tay-to-i-say-po-tot-o/</link>
		<comments>http://www.foerstel.com/you-say-po-tay-to-i-say-po-tot-o/#comments</comments>
		<pubDate>Fri, 16 Jul 2010 20:22:50 +0000</pubDate>
		<dc:creator>marie</dc:creator>
		
		<category><![CDATA[fresh]]></category>

		<guid isPermaLink="false">http://www.foerstel.com/?p=1880</guid>
		<description><![CDATA[Dan Quayle says potatoe. Oh well, it&#8217;s all good if it&#8217;s associated with the Idaho Potato Commission (IPC). Who doesn&#8217;t enjoy promoting the biggest commodity of our great state? Spudtacular.com is the latest, greatest promotion dreamed up by IPC&#8217;s VP of Foodservice, Don Odiorne (also known as Dr. Potato). Don asked us to provide some [...]]]></description>
		<wfw:commentRss>http://www.foerstel.com/you-say-po-tay-to-i-say-po-tot-o/feed/</wfw:commentRss>
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		<title>shakespeare takes the stage</title>
		<link>http://www.foerstel.com/shakespeare-takes-the-stage/</link>
		<comments>http://www.foerstel.com/shakespeare-takes-the-stage/#comments</comments>
		<pubDate>Tue, 15 Jun 2010 23:04:57 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[causes]]></category>

		<category><![CDATA[fresh]]></category>

		<guid isPermaLink="false">http://www.foerstel.com/?p=1767</guid>
		<description><![CDATA[The ]]></description>
		<wfw:commentRss>http://www.foerstel.com/shakespeare-takes-the-stage/feed/</wfw:commentRss>
		</item>
		<item>
		<title>white wall + creative people = results</title>
		<link>http://www.foerstel.com/white-wall-creative-people-results/</link>
		<comments>http://www.foerstel.com/white-wall-creative-people-results/#comments</comments>
		<pubDate>Mon, 14 Jun 2010 18:43:02 +0000</pubDate>
		<dc:creator>marie</dc:creator>
		
		<category><![CDATA[fresh]]></category>

		<category><![CDATA[people + place]]></category>

		<guid isPermaLink="false">http://www.foerstel.com/?p=1777</guid>
		<description><![CDATA[
The modern architecture in our building (aka large white spaces) prompted us to create some modern art of our own. Each of us took home a 16&#215;16-inch canvas and in a month we brought them back together to display who we are collectively. Ralphie, our resident cat, painted her all-black masterpiece with metallic paint, to [...]]]></description>
		<wfw:commentRss>http://www.foerstel.com/white-wall-creative-people-results/feed/</wfw:commentRss>
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